Marketing Your Self
Let’s say you were shopping for ease of example, an iron, and you found two stores with the exact same product and description about the iron but these were the images they used to display the product.
Oh look, there’s a Juicing machine too.
Now think of your own business. If you provide a service, your product is your Self, are you with me? With this in mind, which store is yours?
Store A or Store B.
Is your profile image as professional as it can be? Is it recent, is the lighting good? If yours is a cropped photo from a wedding you attended or worse, the default linkedin ‘egg’ your messages says you don’t care. If you were buying a car online and there was no photo, wouldn’t you wonder what’s wrong with it? People make snap judgements based on your images, don’t let them make the wrong assumption!
When big brands put together an ad for their products they take great care in the presentation of the image. They know nothing makes people want to buy things more than a beautiful photograph of the item being sold. Your profile photo is your product and you are Brand You, it doesn’t cost an arm and a leg to have professional images made but it might earn you that job or client you’ve been after.
At Seadance we create headshots to suit your business and budget. Check out our $99 Value Sessions, we don’t schedule them that often but we have one coming up on May 18, 2016. These are great if you need a quick refresher, have a lot of staff you want updated or simply collect different images of yourself to market your multifaceted business. You can learn more here or simply send me a message to see if we are a fit for you!